6 Customer experience mistakes

Over the months, this blog has featured a lot of lists of best practices and tips. This post is going to be a bit different. There’s nothing better than learning from experience, and this time we’d like to learn from Netflix’ bad experience when it mishandled  attempts to change its offering and rates.

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Clearly through a Cloud

Computing used to be neatly bundled up in products that you could buy; today it’s increasingly being sold as a service. Computation, software, access to data and storage are all being sold as services where the consumer doesn’t physically own the being used, or where it is actually located.

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How to be careful on Social Media

Social Media is HUGE and it is where everything is happening now. Everyone is on and if you are not there then you are square. That is nice, but remember, Social Media is just like any other group of people and that means that you have the good, the bad and the ugly all there. So we need to weigh what we say and there are things that are not said at all. It is imperative that we be aware of them. So I thought that today I will tell you the things that I will NEVER EVER share on Social Media and remember, like all my lists, it is more of an adaptive general guideline and everyone has their own golden list. So here we go.And yes, there was an earlier similar post on this blog, after which people started asking me to write more about it, hence this post

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How to behave when clients are following you on twitter

Do you communicate with your clients and/or customers when they come into your business or offices? Obviously yes! And how do you behave then? There are rules and boundaries for that right? The situation is pretty much the same when it comes to them following you on twitter. You can never be too careful, at the same time, they should not feel alienated or patronized and further you do not want to show them your bad side online. Let us look at this in detail
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Why do I need a blog?

A few of my friends, well learned and employed in the software industry came up to me and asked me this question. At first, I thought they were trying to joke, but then it turns out that they were serious and indeed asking me this question. First thing I told them is that as individuals they probably don’t, but as companies with products or services they most definitely do. To which they said that the whole world has moved to streams and a shorter attention span and hence blogs are dead! They were referring to this article. What was even more idiotic was the fact Wired told us blogging was dead on a freaking blog!! And then this is what I told them

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